PARACHUTE

Parachute wanted to bring a little bit of home into the aisle at their Target debut. This was achieved using various print processes. This inline execution spanned anywhere from 12’ to 64’ depending on the store.

My role was to work through a multi-phase process of design iterations via sketch work and 3D modeling that was then followed-up by prototyping and eventual store rollout.

TARGET // STORE LAUNCH

RENDERS